Cypress Industrial Launches New Brand Transformation, Advancing Toward Global Markets

2025/10/22 09:43:19 — Economic Daily News | Reporter Kuo, Fang-Ling

Cypress Industrial Co., Ltd., a subsidiary of the Jiadeng Group, has long specialized in the design and manufacturing of precision scissors. During the “Taiwan International Hardware & Tools Expo × Hardware Industry Show” on October 21, the company announced that it will officially launch a comprehensive brand-transformation initiative. Cypress plans to establish a dedicated brand management team, integrate the traditional hand-tool sector, and promote industry upgrading through a vertically integrated “production-to-sales” model as it expands into global markets.

Cypress Industrial has adopted the smart ERP system of its parent company, Jiadeng Group, establishing standardized processes and a highly efficient inventory-management structure. Through real-time data analysis and precise cost control, the company has significantly enhanced production efficiency and gross margins. This successful experience not only injects digital-transformation momentum into the traditional hand-tool industry but also brings a new management mindset to Taiwan’s manufacturing sector—enabling the traditional “blue-collar” industry to evolve into a profitable smart factory powered by data analytics and informed decision-making.

In terms of business strategy, Cypress will actively develop its new brand and invite Taiwanese manufacturers to join its brand product line, implementing a vertically integrated approach across production and sales. With its strengthened control over cost structures, Poshen aims to reduce operational costs, improve profitability, and build an internationally competitive “precision hand-tool industrial ecosystem.”

Looking ahead, Cypress Industrial plans to establish a global flagship platform spanning manufacturing, branding, and distribution. The company seeks to elevate “Made in Taiwan” from an OEM-driven identity into a symbol of innovation and premium quality—leading Taiwan’s hand-tool industry onto the global stage.

Cypress Industrial Contact:
+886-4-2278-0775